Retargeting and remarketing – what’s the difference (and why you should care)
12.11.2025.

Retargeting and remarketing – what’s the difference (and why you should care)

Why do people click and disappear? They check your offer or product, send an inquiry, browse dates. And then they're gone. They don’t book or buy, and you know they were close. What can you do when ...

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What is local SEO (and how to attract customers in your city)
29.10.2025.

What is local SEO (and how to attract customers in your city)

At a time when everyone googles everything, from the nearest bakery to a mechanic who works after 4 PM, being visible online has become a condition for survival. Especially if you run a local business...

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What small brands can learn from big ones in digital marketing
22.10.2025.

What small brands can learn from big ones in digital marketing

Big brands invest millions in digital marketing, but behind those budgets are simple rules that can be applied on a much smaller scale. Do you own a small company or craft business? Discover what you,...

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What is social listening (and 5 reasons why you should do it)
15.10.2025.

What is social listening (and 5 reasons why you should do it)

Someone is surely discussing the service or product you offer. Maybe they are praising it. Maybe not. Maybe they are comparing you to the competition. And you don’t know it at all, because the discuss...

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Omnichannel marketing - tell your story across all channels
10.09.2025.

Omnichannel marketing - tell your story across all channels

Have you ever felt like your marketing is “stretched” in too many directions, yet brings no results? You post something on Instagram, send a newsletter, place an ad… But each of those steps says somet...

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What is neuromarketing and why is it used in digital marketing
03.09.2025.

What is neuromarketing and why is it used in digital marketing

People like to believe that they make decisions rationally. However, neuromarketing research shows that most decisions, including those about purchases, are driven by emotions and automatic brain re...

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