How many times have you received an email and deleted it immediately because it felt like just another mass message? And how many times has an email surprised you with a message that seemed like it wa...
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The average consumer is exposed to hundreds of marketing messages daily. That’s why the question “which to choose – traditional or digital marketing?” is highly relevant. There is no universal answer....
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Today everyone “does marketing”. By that they mean posting on social media, having a website, maybe even occasionally paying for an ad. But if you ask what their strategy is, they often don’t know th...
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Productivity doesn’t just happen on its own. In most companies, productivity depends on the habits and atmosphere in which people work. If you ask employees, they’ll often say they could give even mor...
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Creating content is one of the most effective ways to increase reach and attract new followers. Sharing that same content with others is a way of expressing identity, connecting with others, and part...
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Sometimes you don’t need much—not a new blog or a more expensive tool. It’s enough to know what people are really searching for on Google and how to respond to that. If you’ve ever seen the additional...
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